Monday, March 12, 2012

The Dollar Shave Club - An Unrefusable Offer

It seems some guys have created an "offer you can't refuse" when it comes to buying razor blades.   Called the Dollar Shave Club, you pay a monthly fee to get razors delivered home:  a low cost proposition with no hassle for the customer.

I have not tested the program yet, but it seems like a great example of thinking out of the box, and finding new ways to create value for customers.

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