Friday, May 11, 2012

What You Stand For?

Focus is key in management.   Too many daily problems, not enough time to solve them. Too many potential markets, not enough manpower to go after them.  Too many new projects to launch, not enough money to start them.

Great companies know how to focus, and they usually have a vision that is clear to all and must be followed.  Southwest focused on improving plane turnaround, and became the low cost and reliable airline.    The Ritz Carlton focused on wowing their customers, and became exemplary in the customer service arena.  Toyota focused on reducing the time from receiving an order from a client to collecting the money for the good that was sold, and became the best manufacturing company in the world.  The common pattern:  every company was the most of something, and didn't try to be a little of everything.

In a world with so many alternatives, average does not make the cut anymore.   Are you even questioning the way business has always been done around here?

What do you stand for?   What makes you different from the alternatives?

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