The Death of Field Sales - Ballistix Video

I have been following Justin Roff-Marsh's work about re-engineering the sales process for some years now, and he his ideas have never ceased to impress me.    Self proclaimed as the "sales contrarian", Justin's ideas about how to significantly improve a company's sales without major investments are a must read for managers.

He began his work applying Theory of Constraints concepts and direct marketing concepts to re-engineer the sales process, but over time, his ideas have evolved and cover not only focus on how your sales process should be designed and managed, but also on what measurements, systems and other aspects must be in place for superior sales performance, and will be included in his upcoming book, 

His latest video presentation is called The Death of Field Sales, where he discussed the general ideas of his model and the lessons learned throughout the years.

Enjoy!